Sonntag, März 12, 2006

Maybe you've been brainwashed too ...

When Greg Alexander (New Radicals) sang this song in 1995 the lyrics were completely different from the printed ones in the booklet of the CD also entitled "Maybe you've been brainwashed too" and there might be a reason for that ...
However, (modern) spin doctors have been around for more than 120 years now and one of the most prominent ones was Edward L. Bernays (1891-1995), a nephew of Sigmund Freud. One of Bernays masterpieces "Propaganda", you can now download from the internet:

Amazon writes about the book:
With politics taking centre stage due to the US presidential election, the time is perfect for a reprint of this classic work from Edward Bernays, the father of public relations and political spin and the man who designed the ad campaign that got the United States involved in World War I. Written in 1928, this was the first book to discuss the manipulation of the masses and democracy by government spin and propaganda.

And don't get scared - the first lines of chapter one may sound a little bit like like a conspiracy :) :
The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.

Well, it is not a conspiracy ... it is reality. So, enjoy reading. Michael.

Public relations pioneer Edward Bernays, shown (L to R) from the late 1920s to early '30s, the mid- to late '40s and 1990. The Museum of Public Relations